Meet the EMA Team

It’s no exaggeration to say that the people on the Electronic Marketing Associates Inc. (EMA) team have spent their entire careers in either the consumer electronics industry or in sales and marketing. For some of us, like John Blando, that equates to more than 45 years of representing manufacturers. For others, like Alec Haight, that means cutting your teeth in the industry as the sixth-generation of a family-owned electronics distribution company. Twenty years… nearly 50 years… the EMA team has experience in all aspects of electronics manufacturers, their products, the market, the distributors, the installers, and the consumers. That’s the experience we bring to all our partnerships.

John Blando


John has been in the consumer electronics business for over 40 years and has owned EMA for over 40 years. John is very highly regarded by our manufactures, and has been the Yamaha rep since the early 70’s.

Eddie Latovic

Regional Sales Executive

A lifetime lover of Audio, Eddie is a perfect fit for the EMA team and we were pleased to welcome his addition in 2019. His passion for Audio is only outdone by his relentless pursuit of overservicing customers, and we are lucky to have added him to our team in 2019.

Joe Shaffer

Regional Sales Executive

Joe has consumer electronics sales experience in retail as a regional sales manager and as a manufacturer’s representative. Given the broad exposure to the industry since the late 1970s, he is able to solve go-to market challenges for both manufacturers and retailers.

Mary Beth Russell

Administration/Inside Sales

Mary Beth has 20-year background in marketing, specifically in the design and production of sales center promotions, advertising, literature and analysis. For ten years, she has been in consumer electronics, acting as a liaison for all aspects of sales support between dealers and manufacturers. Mary Beth has a Bachelor of Arts degree in English from the University of Missouri, and her education and experience means she offers unparalleled marketing and customer service support.

Carolyn Brummel

Administration/Inside Sales

Carolyn brings invaluable computer and office management skills to our veteran team. She has a background in training and development in the retail and financial services industry. Carolyn works directly with our manufacturers and dealers to support and grow their businesses.

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